Job Description
A truly amazing global online University based in Tel Aviv, is looking for a manager of paid channels.
The position contains budget management and responsibility for marketing campaigns, marketing through commercial
agreements with affiliates, partnerships creation, media buying, YOUTUBE, TABULA, GOOGLE, BING,
FACEBOOK and more.
We are looking for a dedicated person who is passionate about marketing with paid channels and wants to develop further in this field.
Responsibilities
Responsible for purchasing and advertising media according to target audience and campaign
planning in order to deliver quality traffic through connections with industry leading publishers
Ongoing responsibility for relationships with business partners / affiliates and their actual results,
including familiarity with and updating of new agreements, improvement of commercial agreements,
exposure to new advertising tools and more
Managed HANDS ON campaigns, including definition, content, analysis and optimization on
YouTube, Tabula and more
Management of the relationship with an external vendor regarding the companies PPC activities in
FACEBOOK, GOOGLE, and BING. Including managing the budget, defining and approving
concepts and creatives, and constantly striving to optimize campaigns
Requirements
Higher Education – must
Previous experience in Digital channels paid campaigns (PPC)
Previous experience of media buying and/or affiliates management
Fluent in both English and Hebrew
Marketing experience in USA markets – must, other global markets – a big plus
Check out our website – https://www.uopeople.edu/