Director of Data & BA
Posted 2 January by Coinmama

Job Description

The role will include the formulation, modeling, and segmentation of the different business aspects in order to optimize and drive the company’s online growth.

The role is a senior-level position and requires a high level of commitment and independence.

Job Responsibilities:

• Lead the company online and data-driven approach

• Analyze and optimize acquisition channels, create decision tools in the different paid campaigns

• Analyze and optimize retention and sales through advanced tools and models

• Evaluate customer engagement KPIs such as LT, LTV, churn, and promote data-driven product changes

• Lead product marketing approach and optimize acquisition, conversion, and sales

• Develop data infrastructure and statistical analysis tools

• Build and manage the BI department and deliver valuable business insights

• Work directly with the company’s management and collaborate mainly with the product, marketing, and customer-facing teams

Job requirements:

• BSc in Statistics, Computer Science, or equivalent relevant experience

• 4-6 years of proven track record in a similar position in a B2C online business

• Demonstrated experience in generating statistical-based models

• Experience with online marketing channels optimization

• The strong business approach combined with a strong passion for driving growth

• Hands-on “can-do” attitude with attention to details

• Fluent English, written and spoken

• Strong knowledge of SQL

• Familiarity with Python, R or equivalent

• Exceptional ability to understand data and to transform it into insights

• Excellent communication and interpersonal skills

Location – Ramat Gan, Bursa
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